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The importance of Crisis Management in Public Relations

Source: https://writeupcafe.com/the-importance-of-crisis-management-in-public-relations

Crisis management plays a major role in keeping a brand strong. Today, news spreads fast, and even a small mistake can quickly become a big problem, but if a brand handles the situation well with honesty, speed, and care, it can actually come out looking better and more trustworthy.

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