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Search Engine Optimization (SEO) practices of optimizing websites to make them reach a high position in any search engine's (like Google, Yahoo, Bing) search results. SEO targets different types of search such as news search, academic search, video search, image search etc. It practices of increasing the number and quality of visitors to a website by lift rankings in the algorithmic search engine results. SEO involves creative and technical activities that are generally grouped into offsite SEO and online SEO. It practices improve the user knowledge and experience of a web site. It is excellent for the social promotion of a company's website. SEO practice can put a company ahead of the competition. If two companies sale the same thing, the search engine optimized website is greater likely to have more consumers and make higher sales. So we can say that SEO is a marketing disciple focused on growing visibility in organic or natural or non-paid search engine results.