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Local Social: Improve Customer Experience (CX), Win More Sales, Repeat | MarTech Cube Local Marketing underlines the need to train teams. With this fact, it is easy to design strategies and interact with the audience. In this article, explore the five steps to make your local marketing strategy a success. With 76 percent of U.S. customers purchasing a product they’ve seen in a social media post, so to improve customer experience on local social media is a must.