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Statistical analysis is an integral part of the research. This data helps in knowing the traffic you get on your website or for research purposes in knowing your audience.  Without it, it gets haphazard to deal with such type of data, and it may take a lot of time to research the data. The main aim is to organize the data that is gathered and present it in a way that it offers credential and support. Statistical analysis improves the transparency of research and helps a ton in researching.